{"id":448,"date":"2016-02-02T17:13:09","date_gmt":"2016-02-02T17:13:09","guid":{"rendered":"http:\/\/microcosmpublishing.com\/blog\/?p=448"},"modified":"2016-02-03T12:54:08","modified_gmt":"2016-02-03T12:54:08","slug":"the-business-of-publishing-the-good-trouble-blog-tour","status":"publish","type":"post","link":"https:\/\/microcosmpublishing.com\/blog\/2016\/02\/the-business-of-publishing-the-good-trouble-blog-tour\/","title":{"rendered":"The Business of Publishing: The Good Trouble Blog Tour"},"content":{"rendered":"<p><a href=\"https:\/\/microcosmpublishing.com\/catalog\/books\/5764\/\" rel=\"attachment wp-att-449\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-449\" src=\"https:\/\/microcosmpublishing.com\/blog\/wp-content\/uploads\/2016\/02\/goodtrouble_lg.jpg\" alt=\"Good Trouble book cover\" width=\"180\" height=\"276\" \/><\/a>Joe&#8217;s on a blog tour right now to support his new book, <em><a href=\"https:\/\/microcosmpublishing.com\/catalog\/books\/5764\/\">Good Trouble: Building a Successful Life and Business with Asperger&#8217;s<\/a>.\u00a0<\/em>He&#8217;s scribing guest posts for blogs of all kinds all over the Internet. His main theme is one of great interest to all of us: the business aspects of publishing, and the unconventional (or at times shockingly conventional) methods that have helped Microcosm survive and succeed over the years.<\/p>\n<p><strong>Here&#8217;s a list of Joe&#8217;s blog tour posts so far:<\/strong><\/p>\n<p><a href=\"http:\/\/www.powells.com\/post\/original-essays\/the-publishing-house-of-my-dreams\" target=\"_blank\">The Publishing House of my Dreams<\/a>: Joe writes on Powells.com about building Microcosm and bringing the company back from the brink.<!--more--><\/p>\n<p><a href=\"http:\/\/mindbuckmedia.com\/blog\/2016\/01\/21\/how-to-pitch-your-book\/?platform=hootsuite\" target=\"_blank\">How to Pitch Your Book<\/a>: Sage advice posted to Mindbuck Media for pitching your books to publishers of all sizes. (tl;dr: follow the instructions)<\/p>\n<p><a href=\"http:\/\/www.caveartpress.com\/cave-art---blog\/reality-of-being-published-8-publishing-what-to-expect-what-a-fair-contract-looks-like\" target=\"_blank\">What a Fair Contract Looks Like<\/a>: Tips for unraveling publishing contracts, posted at Cave Art Press<\/p>\n<p><a href=\"http:\/\/www.teleread.com\/amazon\/joe-biel-im-small-publisher-can-increase-tiny-e-book-sales\/\" target=\"_blank\">How Can a Small Press increase Ebook Sales?<\/a>: Joe asks this question in earnest on popular ebook blog Teleread, sparking fierce debate and even an <a href=\"http:\/\/the-digital-reader.com\/2016\/02\/01\/publisher-asks-for-advice-on-boosting-ebook-sales-but-secretly-wants-validation-for-his-focus-on-print\/\" target=\"_blank\">indignant editorial<\/a> in response!<\/p>\n<p>And a <a href=\"https:\/\/www.thepodcasthost.com\/thesprocketpodcast\/2016\/01\/28\/e279-joe-biel-good-trouble\/\" target=\"_blank\">podcast interview about Good Trouble and the history of Microcosm<\/a> with the always wonderful Sprocket Podcast<\/p>\n<p>And check out the tags on the\u00a0Microcosm blog about\u00a0<em><a href=\"https:\/\/microcosmpublishing.com\/blog\/tag\/good-trouble\/\">Good Trouble<\/a>\u00a0<\/em>and the <a href=\"https:\/\/microcosmpublishing.com\/blog\/tag\/business-of-publishing\/\">business of publishing<\/a>.<\/p>\n<p><strong>And here are the Business of Publishing posts that we&#8217;ve posted so far on our own blogs:\u00a0<\/strong><\/p>\n<p>These posts are particularly written for anyone who is starting a small press, is in the beginning stages of self-publishing and realizing that they&#8217;ve effectively started a small press and all the work that entails, or who are trying to decide what route to take with their manuscript.<\/p>\n<p><a style=\"line-height: 1.3em;\" href=\"http:\/\/takingthelane.com\/2014\/11\/03\/title-development\/\" target=\"_blank\">Title Development<\/a>: This was the original post on Joe&#8217;s original Business of Publishing series on Elly&#8217;s Taking the Lane blog back in the day. It&#8217;s hands-down the most important piece of the publishing puzzle. If you read nothing else, read this!<\/p>\n<p><a href=\"http:\/\/takingthelane.com\/2014\/04\/21\/the-business-of-publishing-how-much-should-it-cost\/\" target=\"_blank\">The Economic Case for Traditional Format Offset Printing<\/a>: As opposed to ebook-only or print-on-demand publishing. It depends on your goals, but in most cases you&#8217;re best off going old-school<\/p>\n<p><a href=\"http:\/\/takingthelane.com\/2014\/09\/29\/the-business-of-publishing-formatting-for-print\/\" target=\"_blank\">Formatting for Print<\/a>:\u00a0And in case you do decide to go with old-school offset printing, here are some pointers for formatting your files.<\/p>\n<p><a href=\"http:\/\/takingthelane.com\/2014\/05\/15\/the-business-of-publishing-working-with-the-printer\/\" target=\"_blank\">Working with the Printer<\/a>: &#8230;and for working with the book manufacturer.<\/p>\n<p><a href=\"http:\/\/takingthelane.com\/2014\/05\/06\/the-business-of-publishing-the-distribution-question-with-infographic\/\" target=\"_blank\">The Distribution Question (with infographic)<\/a>: One of the most common questions we get from self-published folks are how to get broader distribution for your book. Honestly, we don&#8217;t usually recommend going that route until you&#8217;ve reached a certain size. Here are the considerations to take into account.<\/p>\n<p><a href=\"https:\/\/microcosmpublishing.com\/blogifesto\/2015\/07\/the-business-of-publishing-a-moderne-diy-book-tour\">Organizing a book tour<\/a>: The classic book tour format where a publisher flies you around and you do signings at bookstores is waning. Here&#8217;s the alternative we&#8217;ve developed.<\/p>\n<p><a href=\"https:\/\/microcosmpublishing.com\/blogifesto\/2015\/03\/self-promotion-for-introverts-psyched-for-self-promotion\">Self-Promotion for Authors<\/a>: We know, it&#8217;s hard. Especially if you&#8217;re shy\/modest\/terrified\/suffering the old imposter syndrome. Here are some helpful ways to think about self-promotion.<\/p>\n<p><a href=\" http:=\">Social Media for Authors<\/a>: &#8220;Do I *have* to use Twitter?&#8221; Maybe. Maybe not. Here are some framing ideas for approaching social media promotion without getting in too far over your head.<\/p>\n<p><a href=\"https:\/\/microcosmpublishing.com\/blogifesto\/2015\/02\/self-promotion-for-introverts-what-the-publisher-does\">What a Publisher Does<\/a>: Well, this is more like what *we* do. Hopefully clearing up some myths and mysteries.<\/p>\n<p><a href=\"https:\/\/microcosmpublishing.com\/blog\/2016\/01\/business-of-publishing-what-to-expect-when-submitting-your-work\/\" target=\"_blank\">What to Expect when Submitting your Work<\/a>: A guest post from an author who has kept careful data on her five years of seeking publication, with some successes.<\/p>\n<p><a href=\"https:\/\/microcosmpublishing.com\/blogifesto\/2014\/03\/paralleling-the-dinosaurs-or-how-to-be-the-biggest-small-publisher-youve-never-heard-of\">Paralleling the Dinosaurs<\/a>: Why we stay small-ish and independent in an era where the larger publishing houses are growing unwieldy.<\/p>\n<p><a href=\"https:\/\/microcosmpublishing.com\/blogifesto\/2015\/01\/the-business-of-publishing\">An overview<\/a>: We rounded a bunch of the Taking the Lane series posts up here, with some commentary, back at the beginning of 2015.<\/p>\n<p>Got a publishing question you&#8217;d like to see us write about? Ask and we&#8217;ll do our best!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Joe&#8217;s on a blog tour right now to support his new book, Good Trouble: Building a Successful Life and Business with Asperger&#8217;s.\u00a0He&#8217;s scribing guest posts for blogs of all kinds all over the Internet. His main theme is one of great interest to all of us: the business aspects of publishing, and the unconventional (or&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/microcosmpublishing.com\/blog\/2016\/02\/the-business-of-publishing-the-good-trouble-blog-tour\/\" title=\"Read The Business of Publishing: The Good Trouble Blog Tour\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[16,12,13],"class_list":["post-448","post","type-post","status-publish","format-standard","hentry","category-blogifesto","tag-author-resources","tag-business-of-publishing","tag-good-trouble"],"my_excerpt":"<a href=\"https:\/\/microcosmpublishing.com\/catalog\/books\/5764\/\" rel=\"attachment wp-att-449\"><img class=\"alignright size-full wp-image-449\" src=\"https:\/\/microcosmpublishing.com\/blog\/wp-content\/uploads\/2016\/02\/goodtrouble_lg.jpg\" alt=\"Good Trouble book cover\" width=\"180\" height=\"276\" \/><\/a>Joe's on a blog tour right now to support his new book, <em><a href=\"https:\/\/microcosmpublishing.com\/catalog\/books\/5764\/\">Good Trouble: Building a Successful Life and Business with Asperger's<\/a>.\u00a0<\/em>He's scribing guest posts for blogs of all kinds all over the Internet. His main theme is one of great interest to all of us: the business aspects of publishing, and the unconventional (or at times shockingly conventional) methods that have helped Microcosm survive and succeed over the years.\r\n\r\n<strong>Here's a list of Joe's blog tour posts so far:<\/strong>\r\n\r\n<a href=\"http:\/\/www.powells.com\/post\/original-essays\/the-publishing-house-of-my-dreams\" target=\"_blank\">The Publishing House of my Dreams<\/a>: Joe writes on Powells.com about building Microcosm and bringing the company back from the brink.","my_excerpt_rendered":"<p><a href=\"https:\/\/microcosmpublishing.com\/catalog\/books\/5764\/\" rel=\"attachment wp-att-449\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-449\" src=\"https:\/\/microcosmpublishing.com\/blog\/wp-content\/uploads\/2016\/02\/goodtrouble_lg.jpg\" alt=\"Good Trouble book cover\" width=\"180\" height=\"276\" \/><\/a>Joe&#8217;s on a blog tour right now to support his new book, <em><a href=\"https:\/\/microcosmpublishing.com\/catalog\/books\/5764\/\">Good Trouble: Building a Successful Life and Business with Asperger&#8217;s<\/a>.\u00a0<\/em>He&#8217;s scribing guest posts for blogs of all kinds all over the Internet. His main theme is one of great interest to all of us: the business aspects of publishing, and the unconventional (or at times shockingly conventional) methods that have helped Microcosm survive and succeed over the years.<\/p>\n<p><strong>Here&#8217;s a list of Joe&#8217;s blog tour posts so far:<\/strong><\/p>\n<p><a href=\"http:\/\/www.powells.com\/post\/original-essays\/the-publishing-house-of-my-dreams\" target=\"_blank\">The Publishing House of my Dreams<\/a>: Joe writes on Powells.com about building Microcosm and bringing the company back from the brink.<\/p>\n","_links":{"self":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/448","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/comments?post=448"}],"version-history":[{"count":2,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/448\/revisions"}],"predecessor-version":[{"id":558,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/448\/revisions\/558"}],"wp:attachment":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/media?parent=448"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/categories?post=448"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/tags?post=448"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}