{"id":5660,"date":"2024-09-12T14:32:39","date_gmt":"2024-09-12T14:32:39","guid":{"rendered":"https:\/\/microcosmpublishing.com\/blog\/?p=5660"},"modified":"2024-09-12T14:32:40","modified_gmt":"2024-09-12T14:32:40","slug":"how-should-a-publisher-manage-their-brand-a-peoples-guide-to-publishing","status":"publish","type":"post","link":"https:\/\/microcosmpublishing.com\/blog\/2024\/09\/how-should-a-publisher-manage-their-brand-a-peoples-guide-to-publishing\/","title":{"rendered":"How Should a Publisher Manage Their Brand? | A People’s Guide to Publishing"},"content":{"rendered":"\n

Branding tells the consumer who you are, what your vibe is, and (probably most importantly) that you publish books. Past wisdom has focused on authors in the branding and marketing, but the market has since shifted to focus even more on publishers and imprints as the communication point.

This week on the podcast, Joe and Elly offer their thoughts and insights on how to get started with your publisher branding.

Prefer an audio experience?\u00a0Listen to the episode on your favorite podcast app<\/a>.
Get the\u00a0People\u2019s Guide to Publishing<\/em>\u00a0here<\/a>, and the workbook\u00a0here<\/a>!
Want to stay up to date on new podcast episodes and happenings at Microcosm?\u00a0Subscribe to our newsletter<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"

Branding tells the consumer who you are, what your vibe is, and (probably most importantly) that you publish books. Past wisdom has focused on authors in the branding and marketing, but the market has since shifted to focus even more on publishers and imprints as the communication point. This week on the podcast, Joe and… Read more »<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[14,12],"class_list":["post-5660","post","type-post","status-publish","format-standard","hentry","category-blogifesto","tag-books","tag-business-of-publishing"],"my_excerpt":"\n

Branding tells the consumer who you are, what your vibe is, and (probably most importantly) that you publish books. Past wisdom has focused on authors in the branding and marketing, but the market has since shifted to focus even more on publishers and imprints as the communication point.

This week on the podcast, Joe and Elly offer their thoughts and insights on how to get started with your publisher branding.

Prefer an audio experience?\u00a0Listen to the episode on your favorite podcast app<\/a>.
Get the\u00a0People\u2019s Guide to Publishing<\/em>\u00a0here<\/a>, and the workbook\u00a0here<\/a>!
Want to stay up to date on new podcast episodes and happenings at Microcosm?\u00a0Subscribe to our newsletter<\/a>!<\/p>\n","my_excerpt_rendered":"\n

Branding tells the consumer who you are, what your vibe is, and (probably most importantly) that you publish books. Past wisdom has focused on authors in the branding and marketing, but the market has since shifted to focus even more on publishers and imprints as the communication point.

This week on the podcast, Joe and Elly offer their thoughts and insights on how to get started with your publisher branding.

Prefer an audio experience?\u00a0Listen to the episode on your favorite podcast app<\/a>.
Get the\u00a0People\u2019s Guide to Publishing<\/em>\u00a0here<\/a>, and the workbook\u00a0here<\/a>!
Want to stay up to date on new podcast episodes and happenings at Microcosm?\u00a0Subscribe to our newsletter<\/a>!<\/p>\n","_links":{"self":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/5660","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/comments?post=5660"}],"version-history":[{"count":1,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/5660\/revisions"}],"predecessor-version":[{"id":5661,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/5660\/revisions\/5661"}],"wp:attachment":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/media?parent=5660"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/categories?post=5660"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/tags?post=5660"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}