{"id":5743,"date":"2024-10-17T14:50:40","date_gmt":"2024-10-17T14:50:40","guid":{"rendered":"https:\/\/microcosmpublishing.com\/blog\/?p=5743"},"modified":"2024-10-17T14:50:55","modified_gmt":"2024-10-17T14:50:55","slug":"what-is-vertical-integration-a-peoples-guide-to-publishing","status":"publish","type":"post","link":"https:\/\/microcosmpublishing.com\/blog\/2024\/10\/what-is-vertical-integration-a-peoples-guide-to-publishing\/","title":{"rendered":"What is Vertical Integration? | A People&#8217;s Guide to Publishing"},"content":{"rendered":"\n<p>Vertical integration. It sounds like a fancy business term, but in reality, it means keeping things in-house as much as possible to keep costs low. <\/p>\n\n\n\n<p>This week, Joe and Elly (and special guest Bernie!) take a few minutes talk about vertical integration, why we say Microcosm is vertically integrated, and how to decide if it&#8217;s right for you. <\/p>\n\n\n\n<p>And for a fun added bonus, watch as Joe slowly drifts further and further out of frame.<\/p>\n\n\n\n<p>Prefer an audio experience?\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/linktr.ee\/microcosm\" target=\"_blank\">Listen to the episode on your favorite podcast app<\/a>.<br>Get the\u00a0<em>People\u2019s Guide to Publishing<\/em>\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/microcosmpublishing.com\/catalog\/books\/3663\" target=\"_blank\">here<\/a>, and the workbook\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/microcosmpublishing.com\/catalog\/zines\/10031\" target=\"_blank\">here<\/a>!<br>Want to stay up to date on new podcast episodes and happenings at Microcosm?\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/confirmsubscription.com\/h\/r\/0EABB2040D281C9C\" target=\"_blank\">Subscribe to our newsletter<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vertical integration. It sounds like a fancy business term, but in reality, it means keeping things in-house as much as possible to keep costs low. This week, Joe and Elly (and special guest Bernie!) take a few minutes talk about vertical integration, why we say Microcosm is vertically integrated, and how to decide if it&#8217;s&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/microcosmpublishing.com\/blog\/2024\/10\/what-is-vertical-integration-a-peoples-guide-to-publishing\/\" title=\"Read What is Vertical Integration? | A People&#8217;s Guide to Publishing\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[14,12,283,26,282],"class_list":["post-5743","post","type-post","status-publish","format-standard","hentry","category-blogifesto","tag-books","tag-business-of-publishing","tag-financials","tag-podcast","tag-vertical-integration"],"my_excerpt":"<!-- wp:paragraph -->\n<p>Vertical integration. It sounds like a fancy business term, but in reality, it means keeping things in-house as much as possible to keep costs low. <\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>This week, Joe and Elly (and special guest Bernie!) take a few minutes talk about vertical integration, why we say Microcosm is vertically integrated, and how to decide if it's right for you. <\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>And for a fun added bonus, watch as Joe slowly drifts further and further out of frame.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Prefer an audio experience?\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/linktr.ee\/microcosm\" target=\"_blank\">Listen to the episode on your favorite podcast app<\/a>.<br>Get the\u00a0<em>People\u2019s Guide to Publishing<\/em>\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/microcosmpublishing.com\/catalog\/books\/3663\" target=\"_blank\">here<\/a>, and the workbook\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/microcosmpublishing.com\/catalog\/zines\/10031\" target=\"_blank\">here<\/a>!<br>Want to stay up to date on new podcast episodes and happenings at Microcosm?\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/confirmsubscription.com\/h\/r\/0EABB2040D281C9C\" target=\"_blank\">Subscribe to our newsletter<\/a>!<\/p>\n<!-- \/wp:paragraph -->","my_excerpt_rendered":"\n<p>Vertical integration. It sounds like a fancy business term, but in reality, it means keeping things in-house as much as possible to keep costs low. <\/p>\n\n\n\n<p>This week, Joe and Elly (and special guest Bernie!) take a few minutes talk about vertical integration, why we say Microcosm is vertically integrated, and how to decide if it&#8217;s right for you. <\/p>\n\n\n\n<p>And for a fun added bonus, watch as Joe slowly drifts further and further out of frame.<\/p>\n\n\n\n<p>Prefer an audio experience?\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/linktr.ee\/microcosm\" target=\"_blank\">Listen to the episode on your favorite podcast app<\/a>.<br>Get the\u00a0<em>People\u2019s Guide to Publishing<\/em>\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/microcosmpublishing.com\/catalog\/books\/3663\" target=\"_blank\">here<\/a>, and the workbook\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/microcosmpublishing.com\/catalog\/zines\/10031\" target=\"_blank\">here<\/a>!<br>Want to stay up to date on new podcast episodes and happenings at Microcosm?\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/confirmsubscription.com\/h\/r\/0EABB2040D281C9C\" target=\"_blank\">Subscribe to our newsletter<\/a>!<\/p>\n","_links":{"self":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/5743","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/comments?post=5743"}],"version-history":[{"count":3,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/5743\/revisions"}],"predecessor-version":[{"id":5746,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/5743\/revisions\/5746"}],"wp:attachment":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/media?parent=5743"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/categories?post=5743"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/tags?post=5743"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}