Lindsay Sims McKee is a professor and digital marketing expert based in Ohio. <\/p>\n\n\n\n
This week on the podcast, Lindsay joins us to talk universal marketing truths and strategies, like determining who your customer is (hint: it\u2019s not you!), their needs, and publishing books that fill those needs.<\/p>\n\n\n\n
Buckle in, aspiring marketing pros, for this fun, accessible, and jargon-lite episode!<\/p>\n\n\n\n
Prefer an audio experience? Listen to the episode on your favorite podcast app<\/a>. Lindsay Sims McKee is a professor and digital marketing expert based in Ohio. This week on the podcast, Lindsay joins us to talk universal marketing truths and strategies, like determining who your customer is (hint: it\u2019s not you!), their needs, and publishing books that fill those needs. Buckle in, aspiring marketing pros, for this fun,… Read more »<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[14,12,11,354,119,26],"class_list":["post-6597","post","type-post","status-publish","format-standard","hentry","category-blogifesto","tag-books","tag-business-of-publishing","tag-interviews","tag-lindsay-mckee","tag-marketing","tag-podcast"],"my_excerpt":"\n Lindsay Sims McKee is a professor and digital marketing expert based in Ohio. <\/p>\n\n\n\n This week on the podcast, Lindsay joins us to talk universal marketing truths and strategies, like determining who your customer is (hint: it\u2019s not you!), their needs, and publishing books that fill those needs.<\/p>\n\n\n\n Buckle in, aspiring marketing pros, for this fun, accessible, and jargon-lite episode!<\/p>\n\n\n\n Prefer an audio experience? Listen to the episode on your favorite podcast app<\/a>. Lindsay Sims McKee is a professor and digital marketing expert based in Ohio. <\/p>\n\n\n\n This week on the podcast, Lindsay joins us to talk universal marketing truths and strategies, like determining who your customer is (hint: it\u2019s not you!), their needs, and publishing books that fill those needs.<\/p>\n\n\n\n Buckle in, aspiring marketing pros, for this fun, accessible, and jargon-lite episode!<\/p>\n\n\n\n Prefer an audio experience? Listen to the episode on your favorite podcast app<\/a>.
Get the People\u2019s Guide to Publishing<\/em> here<\/a>, and the workbook here<\/a>!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"
Get the People\u2019s Guide to Publishing<\/em> here<\/a>, and the workbook here<\/a>!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter<\/a>!<\/p>\n","my_excerpt_rendered":"\n
Get the People\u2019s Guide to Publishing<\/em> here<\/a>, and the workbook here<\/a>!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter<\/a>!<\/p>\n","_links":{"self":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/6597","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/comments?post=6597"}],"version-history":[{"count":4,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/6597\/revisions"}],"predecessor-version":[{"id":6601,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/6597\/revisions\/6601"}],"wp:attachment":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/media?parent=6597"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/categories?post=6597"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/tags?post=6597"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}