{"id":6642,"date":"2025-10-30T14:46:50","date_gmt":"2025-10-30T14:46:50","guid":{"rendered":"https:\/\/microcosmpublishing.com\/blog\/?p=6642"},"modified":"2025-10-30T14:46:50","modified_gmt":"2025-10-30T14:46:50","slug":"marketing-and-selling-books-on-tiktok-shop-w-jane-friedman-a-peoples-guide-to-publishing-podcast","status":"publish","type":"post","link":"https:\/\/microcosmpublishing.com\/blog\/2025\/10\/marketing-and-selling-books-on-tiktok-shop-w-jane-friedman-a-peoples-guide-to-publishing-podcast\/","title":{"rendered":"Marketing and Selling Books on Tiktok Shop, w\/ Jane Friedman | A People&#8217;s Guide to Publishing Podcast"},"content":{"rendered":"\n<p>There are new forms of ecommerce popping up every day, on every website from Instagram and Tiktok to Pinterest. Is selling online through Tiktok right for your books? <br><br>This week, Jane Friedman of the Bottom Line is back to talk to Joe and Elly about the growing popularity of TIktok Shop, and if she thinks it&#8217;s worth a publisher&#8217;s time.<\/p>\n\n\n\n<p>Prefer an audio experience?\u00a0<a href=\"https:\/\/linktr.ee\/microcosm\" target=\"_blank\" rel=\"noreferrer noopener\">Listen to the episode on your favorite podcast app<\/a>.<br>Get the\u00a0<em>People\u2019s Guide to Publishing<\/em>\u00a0<a href=\"https:\/\/microcosmpublishing.com\/catalog\/books\/3663\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>, and the workbook\u00a0<a href=\"https:\/\/microcosmpublishing.com\/catalog\/zines\/10031\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>!<br>Want to stay up to date on new podcast episodes and happenings at Microcosm?\u00a0<a href=\"https:\/\/confirmsubscription.com\/h\/r\/0EABB2040D281C9C\" target=\"_blank\" rel=\"noreferrer noopener\">Subscribe to our newsletter<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There are new forms of ecommerce popping up every day, on every website from Instagram and Tiktok to Pinterest. Is selling online through Tiktok right for your books? This week, Jane Friedman of the Bottom Line is back to talk to Joe and Elly about the growing popularity of TIktok Shop, and if she thinks&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/microcosmpublishing.com\/blog\/2025\/10\/marketing-and-selling-books-on-tiktok-shop-w-jane-friedman-a-peoples-guide-to-publishing-podcast\/\" title=\"Read Marketing and Selling Books on Tiktok Shop, w\/ Jane Friedman | A People&#8217;s Guide to Publishing Podcast\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[14,12,11,306,26,360],"class_list":["post-6642","post","type-post","status-publish","format-standard","hentry","category-blogifesto","tag-books","tag-business-of-publishing","tag-interviews","tag-jane-friedman","tag-podcast","tag-tiktok"],"my_excerpt":"<!-- wp:paragraph -->\n<p>There are new forms of ecommerce popping up every day, on every website from Instagram and Tiktok to Pinterest. Is selling online through Tiktok right for your books? <br><br>This week, Jane Friedman of the Bottom Line is back to talk to Joe and Elly about the growing popularity of TIktok Shop, and if she thinks it's worth a publisher's time.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Prefer an audio experience?\u00a0<a href=\"https:\/\/linktr.ee\/microcosm\" target=\"_blank\" rel=\"noreferrer noopener\">Listen to the episode on your favorite podcast app<\/a>.<br>Get the\u00a0<em>People\u2019s Guide to Publishing<\/em>\u00a0<a href=\"https:\/\/microcosmpublishing.com\/catalog\/books\/3663\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>, and the workbook\u00a0<a href=\"https:\/\/microcosmpublishing.com\/catalog\/zines\/10031\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>!<br>Want to stay up to date on new podcast episodes and happenings at Microcosm?\u00a0<a href=\"https:\/\/confirmsubscription.com\/h\/r\/0EABB2040D281C9C\" target=\"_blank\" rel=\"noreferrer noopener\">Subscribe to our newsletter<\/a>!<\/p>\n<!-- \/wp:paragraph -->","my_excerpt_rendered":"\n<p>There are new forms of ecommerce popping up every day, on every website from Instagram and Tiktok to Pinterest. Is selling online through Tiktok right for your books? <br><br>This week, Jane Friedman of the Bottom Line is back to talk to Joe and Elly about the growing popularity of TIktok Shop, and if she thinks it&#8217;s worth a publisher&#8217;s time.<\/p>\n\n\n\n<p>Prefer an audio experience?\u00a0<a href=\"https:\/\/linktr.ee\/microcosm\" target=\"_blank\" rel=\"noreferrer noopener\">Listen to the episode on your favorite podcast app<\/a>.<br>Get the\u00a0<em>People\u2019s Guide to Publishing<\/em>\u00a0<a href=\"https:\/\/microcosmpublishing.com\/catalog\/books\/3663\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>, and the workbook\u00a0<a href=\"https:\/\/microcosmpublishing.com\/catalog\/zines\/10031\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>!<br>Want to stay up to date on new podcast episodes and happenings at Microcosm?\u00a0<a href=\"https:\/\/confirmsubscription.com\/h\/r\/0EABB2040D281C9C\" target=\"_blank\" rel=\"noreferrer noopener\">Subscribe to our newsletter<\/a>!<\/p>\n","_links":{"self":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/6642","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/comments?post=6642"}],"version-history":[{"count":1,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/6642\/revisions"}],"predecessor-version":[{"id":6643,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/posts\/6642\/revisions\/6643"}],"wp:attachment":[{"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/media?parent=6642"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/categories?post=6642"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/microcosmpublishing.com\/blog\/wp-json\/wp\/v2\/tags?post=6642"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}