the bust of Marcus Cicero

How to Win an Election: An Ancient Guide for Modern Politicians

by Quintus Tullius Cicero Author and Philip Freeman Translator

Whether it's 2020, 2024, or 2028, if you're running for office anytime soon, you might benefit from this timeless wisdom. Or, maybe you're a political historian interested in the campaigning guidelines proposed by Marcus Cicero's brother. Either way, the suggestions presented in Quintus Tullius Cicero's short letter written in 64 B.C. resonate today: be sure to expose the sexual scandals of your opponents, surround yourself with adoring fans, and promise everyone everything. Hey, it worked from Marcus Cicero, it could work for you!