Influencer: Building Your Personal Brand in the Age of Social Media

If you’ve ever wondered how to monetize your passions, this book is for you. Author Brittany Hennessy, a former nightlife blogger and social media strategist, shares her insights into the influencer industry. She reveals how to build an engaged audience, package your brand, and monetize your influence.

The book covers topics like landing an agent, getting noticed on social media, praising brands without alienating competitors, and creating content that resonates with your audience. Hennessy emphasizes the importance of understanding FTC rules and delivering metrics to elevate your profile and make money while doing what you love.

(This book may contain a sharpie mark on the top or bottom edge and may show mild signs of shelfwear.)