Blue cover with white and yellow text and four humorous science graphs showing humor stats.

Humor, Seriously: Why Humor Is a Secret Weapon in Business and Life (And how anyone can harness it. Even you.)

by Jennifer Aaker Author and Naomi Bagdonas Author

It is no laughing matter that we are living through a period of unprecedented hardship, uncertainty, and upheaval in all aspects of our lives. With mental well-being at an all time low, humor and laughter are some of the most valuable tools we have at our disposal. Jennifer Aaker and Naomi Bagdonas - teachers of the popular Standford Graduate School of Business course "Humor: Serious Business" - are here to show why. Proving how humor and laughter helps strengthen bonds , diffuses stress, boosts resilience, and even helps you perform better under high stakes, you can learn how to inject a little levity into your daily life to keep things from getting too bleak. With findings backed by behavioral scientists, business leaders, and - of course - comedians, you too can learn how to take humor seriously!