Monthly Archives: September 2021

What is licensing and how do publishers do it?

Today on the People’s Guide to Publishing podcast, Joe and Elly tackle the topic of licensing. This is the key business concept for any publisher to understand and consider. Licensing is sort of the engine fuel that makes the industry and your piece of it work; publishers license work from authors to put out as books and then sometimes go on to license different editions and formats. Here it is broken down in a way that will help you see your part in that ecosystem a little more clearly.

This one is part of a 3-part series – you can also check out our episode from last week on intellectual property.

Evergreen Ape

A lively cultural history of Bigfoot myths in the Pacific Northwest by Seattle resident David Norman Lewis. Drawing on local legends and newspaper reporting, Lewis gets at the truth at the heart of these sightings. Includes four local hikes where you can step onto the paths where Bigfoot has been sighted.

What is an “Indie Author”?

This week on the People’s Guide to Publishing podcast / vlogcast, Joe and Elly consider the term “indie author” and how various forces have tried to co-opt the meaning of independence when it comes to writing and creative work. No punches are pulled as we encourage you to think critically about what you value about independence and whether or not you actually are getting that from the company selling it to you.

What We Learned at the Las Vegas Market Gift Show

This week on the People’s Guide to Publishing podcast, Joe and Elly report back from Las Vegas Market—a giant trade show for the gift market. We talk about what “gift” means, why book publishers might attend such an event, what it was like, and some of the logistics and costs involved. Not mentioned, but deserving of a shout-out are Vegas’s bikeshare system and Tacotarian, two discoveries that turned our trip from a slog to a delight.