This week on the People’s Guide to Publishing podcast, Joe and Elly get into the business jargon with the concept of “leverage” and what it means for book publishing. We talk about decision-making, solemnly name three types of accounts, and more!
This week on the People’s Guide to Publishing podcast, Joe and Elly answer a frequently asked author question: What is up with that 2+ year timeline in our contract? Once the book is written, why does it take so dang long to get it in bookstores and in front of readers? We tackle this topic with gusto and possibly a tortoise and hare metaphor—watch or listen and find out!
This week on the People’s Guide to Publishing podcast, we had the pleasure of speaking with Josh Cassidy and Carla Butwin, the intrepid creators of brand-new Microcosm publication If Animals Could Talk. Hear their amazing story, which spans entire eras of viral social media, two very different publishing houses, and countless foul-mouthed, frank, all-too-human animals. Get into the details of producing a highly-visual book, and contemplate the merits of various editorial styles. This book is a publishing parable of our times. And it’s hilarious.
This week on the People’s Guide to Publishing podcast, Joe and Elly sat down (like literally, on their couch in Philadelphia) with Kitchen Witch author Katie Haegele and her husband and fellow small-press publisher Joe Carlough to talk about publishing, writing, creativity, community, zines, their creative histories and future directions, and to get to the heart of why creative work is so meaningful to all of us.
Katie’s written tons of articles and zines and Kitchen Witch is her fourth book with Microcosm. Joe C. is the proprietor of Displaced Snail Publications and This & That Tapes. Together they run the East Falls Zine Reading Room. Their work is beautifully-done, full of heart, and affordable—well worth checking out!
This week for the People’s Guide to Publishing podcast, Joe and Elly traveled to Cleveland where we sat at Cafe Avalaun and interviewed Danny Caine, author of the bestselling How to Resist Amazon and Why. Hear about the origin of the viral zine that sparked the book, the second edition in the works, what it’s like to run an independent bookstore, and how readers can tap into the movement away from giant online retailers and towards smaller, independent, community-based businesses… like bookstores.
This week on the People’s Guide to Publishing podcast, Joe and Elly talk (slightly belatedly) about our publishing goals for the year ahead and how we plan to achieve them. Stabilizing our systems, ever so slightly slowing our roll, and sharing what we know all feature prominently. Watch the video to see them all!
This week on the People’s Guide to Publishing podcast, Joe and Elly lift the hood on the Microcosm engine to investigate why 2021 was such an unexpectedly successful year, and share some of the lessons learned. From external factors like the booming gift trade to internal factors like our amazing staff’s teamwork and management restructuring, we discuss what we did and why it worked.
This week on the People’s Guide to Publishing podcast / vlog, Joe and Elly answer a reader question—how many books should a publisher put out every season?
For those new to the game, the traditional publishing industry has two or three seasons—Spring, Fall, and Winter (with Fall and Winter sometimes being combined). In today’s episode, we talk about when those seasons run, why they are important, what it means for your workflow, and, of course, how many books it makes sense to fit into each one—and what kind of books do best in each season.
This week on the People’s Guide to Publishing podcast, Joe and Elly tackle a reader question. They noticed that a major publishing house had announced a book that they were interested in… but then years passed, and that book never came out. What happened? We talk about some of the many reasons a book’s publication might be delayed or canceled.