How Can Every Book You Publish Be Evergreen? | A People’s Guide to Publishing

The publishing industry invests heavily in the logic that a new book hits hard out of the gate, has a third of its total sales before it’s published, a third of its sales in the following year, and the final third gradually across the lifetime of the book, until it gradually saturates and dead stalls. So this week on the pod, we look at how to make books sell forever.

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Get the People’s Guide to Publishing here, and the workbook here!
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