How do you market your press? It’s not just social media and newsletters. Everything from your cover design, format choices, to who is on your marketing team tells the story of your publisher. Jane Friedman is back to talk to Joe and Elly about staying true to your brand and representing your press.

Prefer an audio experience? Listen to the episode on your favorite podcast app.
Get the People’s Guide to Publishing here, and the workbook here!
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Running out of books is a good thing, actually! Jelani Memory of A Kid’s Co is back with Joe and Elly to talk about what to do with excess inventory, donating overstock vs pulping, and how “you can’t sell what you don’t have” usually doesn’t apply to books.

Prefer an audio experience? Listen to the episode on your favorite podcast app.
Get the People’s Guide to Publishing here, and the workbook here!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter!

Print-on-demand books have been called cheap, low quality, and the publishing equivalent of fast fashion. But is that true? What are the upsides of publishers using POD? How do publishers know if POD is the right call? Jane Friedman of The Hot Sheet is back to talk about it!

Prefer an audio experience? Listen to the episode on your favorite podcast app.
Get the People’s Guide to Publishing here, and the workbook here!
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It’s episode 300!

This week on the pod, Elly, Joe, and Bernie are joined by Jelani Memory of A Kids Co, which recently became an imprint of DK. They talk about taking making your press an imprint of a larger publisher instead of just having it distributed, sticking to your mission during the process, and making your business like a cockroach (unkillable!).

Prefer an audio experience? Listen to the episode on your favorite podcast app.
Get the People’s Guide to Publishing here, and the workbook here!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter!