Tagged interviews

Romantasy, Horror, Microstores: Bookstore Trends w/ Maureen Karb | A People’s Guide to Publishing

Maureen Karb is a field sales rep and with Como Sales, a rep group that focuses on indie publishers selling to indie bookstores. Because of what she does, Maureen has a great knowledge and perspective on what’s new and trending at bookstores. From romantasy and horror to new types of bookstores opening all over the country, this week on the pod, join Maureen, Joe, and Elly to talk about what’s hot (and what’s not) in book world.

Do book reviews matter anymore? w/Jane Friedman | People’s Guide to Publishing Podcast

It’s been said more and more frequently that reviews from trade publications don’t sell books the way they used to. Why is that, and what DOES sell books?

This week on the pod, Jane Friedman of the Bottom Line is back to talk with Joe and Elly about the movement away from book critique to book content, what book reviews are good for, and what, if anything, they can do to help sell books.

For more valuable insights about the book industry from Jane, check out The Bottom Line.

Prefer an audio experience? Listen to the episode on your favorite podcast app.
Get the People’s Guide to Publishing here, and the workbook here!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter!

What can you do about book bans? (w/Danny Caine) | A People’s Guide to Publishing Podcast

Danny Caine, author of “How to Resist Amazon and Why“, “How to Protect Bookstores and Why“, and the new “How to Defend Books and Why” is a writer, speaker, and former bookstore owner.

This week on the podcast, join Danny, Elly, and Joe as they talk about the interplay of book bans and freedom movements the world over, how you can defend books, and the work and the conversations and interviews that shaped “How to Defend Books.”

Get Danny’s books on the Microcosm website, or your local indie bookstore!

To find out more about book bans and challenges, click here.

Prefer an audio experience? Listen to the episode on your favorite podcast app.
Get the People’s Guide to Publishing here, and the workbook here!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter!

How do you take care of your air? w/Melissa Wrolstad | A People’s Guide to Publishing Podcast

At this point, most of us are familiar with checking the air quality when we go outside during certain times of the year, or ventilating when using chemicals or it’s the flu season. But how familiar are you with the air in your home on a day to day basis? From radon, ozone, particulate matter, and more, there’s a lot you can do to keep breathing easy, and we’ve got a book to help!

This week on the podcast, “Air Self-Care Handbook” author Melissa Wrolstad joins Joe & Elly to talk about development of the book and how to take care of your air.

Get “The Air Self-Care Handbook” here: https://microcosmpublishing.com/catalog/books/987

Do Book Awards Matter? | People’s Guide to Publishing Podcast

Book awards! There are a lot of them out there. Our books have even won a couple! But are they success indicators? Does a book or author winning an award mean anything for the publisher? How can a publisher use an award in their marketing?

Jane Friedman of The Bottom Line is back to chat with Elly and Joe about awards, cash grabs, and the array of experiences out there.

Want more industry insights? Check out The Bottom Line!

Prefer an audio experience? Listen to the episode on your favorite podcast app.
Get the People’s Guide to Publishing here, and the workbook here!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter!

Organizing Inclusive Events & Conferences w/ Dr. Alex Ketchum | People’s Guide to Publishing Podcast

A LOT goes into the planning of conferences, signings, and basically every event. How do you make sure it’s accessible to everyone who wants to come? It goes beyond just making sure your space is ADA accessible!

Dr. Alex D. Ketchum’s new book, “How to Organize Inclusive Events & Conferences,” is full of practical tips, templates, and guidance for organizing accessible, inclusivity-oriented events. This week on the pod, Alex joins Joe and Elly to talk about accessibility, favorite feminist restaurants, and, of course, planning inclusive events and conferences.

Get the book!

Prefer an audio experience? Listen to the episode on your favorite podcast app.
Get the People’s Guide to Publishing here, and the workbook here!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter!

What do Edelweiss changes mean for book publishers? w/Jane Friedman | People’s Guide to Publishing


Edelweiss is known in the book industry as a powerful tool connecting booksellers and librarians with publishers and their titles. But in the last year, Edelweiss’s new owners have made some changes in both the site’s functionality and pricing. What does this mean for publishers, and how do we think it’ll effect the industry? Jane Friedman of the Bottom Line is back this week to talk with Joe and Elly about her thoughts.

Prefer an audio experience? Listen to the episode on your favorite podcast app.
Get the People’s Guide to Publishing here, and the workbook here!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter!

Should you innovate your publisher? w/ Jane Friedman | A People’s Guide to Publishing Podcast

“Innovation” is one of the biggest words you hear in just about any industry, especially with the rise of our new AI overlords. It can be so tempting to make big changes just for the sake of making changes! But what is real innovation, and how do you know when it needs to happen? How do you innovate with intention? Is innovation even right for you? Jane Friedman of The Bottom Line is back with Joe and Elly this week to talk about branding, change, innovation, and how to go about it all thoughtfully. (Does “innovation” sound like a word to you anymore?)

Prefer an audio experience? Listen to the episode on your favorite podcast app.
Get the People’s Guide to Publishing here, and the workbook here!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter!

How do you use math to make books? | A People’s Guide to Publishing Podcast

It’s another throwback episode!

Usually books and math don’t mix. The book people sit in one spot, the math in another, with their calculators and abacuses (or whatever it is math people use). But Microcosm founder and CEO Joe Biel is a known champion of combining the two!

This week on the pod, Joe and Elly talk about the math that goes into publishing, from finances, to calculating print runs, and everything in between.

Prefer an audio experience? Listen to the episode on your favorite podcast app.
Get the People’s Guide to Publishing here, and the workbook here!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter!

From Solo to Supported: How authors find community (w/Jessie Kwak) | A People’s Guide to Publishing

Being an author can often be an isolating experience. From writing to marketing, you’re often running solo.

Jessie Kwak, author of FROM CHAOS TO CREATIVITY and FROM SOLO TO SUPPORTED, joins us on the podcast this week to talk about building community as a freelance author, making connections as an introvert, and leaning into what people will notice about you.

Get FROM SOLO TO SUPPORTED here.

Prefer an audio experience? Listen to the episode on your favorite podcast app.
Get the People’s Guide to Publishing here, and the workbook here!
Want to stay up to date on new podcast episodes and happenings at Microcosm? Subscribe to our newsletter!

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